Aug 9, 2011

Paradise Marketing Brings Sir Richards Condoms to Adult Market


Paradise Marketing has exclusively brought Sir Richards condoms to the adult retail market, letting socially conscious consumers of safe sex make a difference with each purchase.

For every condom sold, Sir Richards will donate one condom to a country in need. Having teamed with Partners in Health, an organization that partners with poor communites to combat disease and poverty, and associated organizations in Haiti, Zanmi and Lasante, Sir Richards manufactures and distributes condoms equal to the amount sold twice a year.

“Sir Richards condoms are special in that the company takes an altruistic approach to marketing and promoting the importance of safe sex,” Paradise Marketing CEO Dennis Paradise said.

“No other condom brand out there follows this kind of philanthropic business model; that along with the brand’s unique high-style packaging will make Sir Richards pop — and fly — off store shelves.”

Sir Richards condoms are made of 100 percent natural latex and are vegan friendly. The company said each condom variety is electronically tested for safety and reliability and undergoes numerous trials to assure the most pleasurable experience for the user.

“At Sir Richard’s we believe safe sex is a basic human right,” the company said. “Only a fraction of the global demand for condoms is met each year. With Sir Richard’s you’re helping to bridge that gap.”

Sir Richards condoms are available in ultra thin, extra large, classic ribbed and pleasure dots varieties and are packaged in three and 12-pack boxes designed with plaid-inspired patterns.

“The packaging is quite unique with bright graphics that are vastly different from every other brand’s,” Paradise said. “Sir Richards condoms certainly will draw attention as they send a very important message.”

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