CalExotics Celebrates Jack Rabbit's Anniversary

California Exotic Novelties celebrates the 30th anniversary of its best-selling vibrator with the release of the Black Label Jack Rabbit Anniversary Edition, now available in stores and at CalExotics.com.

“It’s hard to pinpoint exactly when the first Jack Rabbit was born,” CalExotics President and CEO Susan Colvin said. “Since one never wants to reveal their true age, let's just say the Jack Rabbit originated over 30 years ago. The name came later, but the product would become iconic in the world of pleasure products.”

The Black Label Jack Rabbit Anniversary Edition features a sleek, black, silicone design and includes three speeds of shaft rotation and vibration and seven different functions of vibration, pulsation and escalation. Rechargeable and battery-operated versions are available.

“You can find the original Jack Rabbit in our very first catalog," CalExotics Vice President of Sales Jackie White said. "Through the years it’s gone through many incarnations and recently was declared number one on ETO Magazine’s list of the Top 100 Sex Toys of the Decade. It is an all-time best-seller that everyone loves.”

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CalExotics’ Best-Selling Jack Rabbits Now in Silicone

California Exotic Novelties all-time best-selling Jack Rabbit is now made with superior silicone. Capitalizing on the immense popularity of the most iconic novelty in history, the all-women product development team crafted a better rabbit.

Susan Colvin, president of California Exotic Novelties, said, “The Jack Rabbit is a sure-fire product that always sells well. Providing it in superior silicone is our way of making a great item even better.”

The Silicone Jack Rabbits feature an intensely stimulating pleasure dome with six columns of reversible, non-jamming, rotating beads. Three incredible speeds of shaft rotation, the vibrating rabbit also delivers seven powerful functions of vibration, pulsation and escalation. It has an EZ load battery pack and has soft-touch buttons adorned with heart-shaped LED lights.

“The Jack Rabbit is consistently a high-volume seller for retailers. I suggest picking up all four of the new Silicone Jack Rabbits,” said Jackie White, vice president of sales for California Exotic Novelties.

The new Silicone Jack Rabbits are available in pink, blue, purple, and white. Each requires three AA batteries and is waterproof.

“The Silicone Jack Rabbits are stunning,” said Al Bloom, director of marketing for California Exotic Novelties. “Attractive colors, luxurious silicone material, and a combination of incredible functions make these a hit.”

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